As mentioned in yesterday's blog, I have conducted the first field study of my photo project in the shopping mall "Festival Walk" in Kowloon Tong today, I walked around the whole mall in order to look for luxury brands’ branch stores. I took some photos as draft and ideas also a practice for the real photo shoot and here is the extract:
Although I found that audiences might feel nothing special by looking at these photos, photo media is still the most desired media platform for me conduct this intensive production project, the things I have to do to improve the message delivery is that to add some obvious impact in the image to show the shop windows are really influencing customers or customers do read the message that the shop window want to show.
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